Promocab
E-intelligence
Industrial cabling expert
For 30 years — Brest
Uniqueness: Subcontractor for major international manufacturers
Mission: Foresight + visual identity + UX/UI web design + images
Challenge: Define a forward-looking vision that unites internally and has an impact externally. Strengthen the company’s expert positioning, and highlight the values of agility and win-win that make the company unique.
Proposal: In the form of workshops with Promocab teams to co-construct a forward-looking brand platform and then a new visual identity. Suggest its Breton roots. Propose a solid logo, explicit content that highlights the business, a meaningful graphic universe, and an effective website focused on the product offering.
Industry
Knowledge
Artistic Direction
Creative Strategy
Photography
Production
Visual Identity
Web Design
Creative Strategy
Photography
Production
Visual Identity
Web Design
Collab'
Creative strategy : Géraldine Mahe
Assistant strategy : Clémentine Marot
Content vidée/photos : Embruns studio
Assistant strategy : Clémentine Marot
Content vidée/photos : Embruns studio