Muscari

Franco-Armenian Association
Since 2016 — Armenia

Uniqueness: Promoting Gyumri ceramics, in support of education and culture
Mission: Visual identity + graphic charter + deployment
Challenge: Highlighting the transmission of centuries-old cultures and solidarity through art
Proposal: Resolutely modest logo, firmly anchored and full of hope. Contemporary accompanying graphics evoking culture and know-how. An artistic direction focused on the future, between tradition and minimalism.