PAUL MARIUS
Norman leathergoods
Leather goods manufacturer — Rouen (France)
Unique feature: diversity and breadth of product range and target audiences
Mission: video campaign — production + filming
Challenge: A few-second campaign film designed to highlight the diversity of the product range and target audiences. For its 15th anniversary, the brand is seeking a new visual language that expresses its prolific creativity and unique positioning in the world of fashion accessories.
Proposal: Use of a cheerful and colourful split screen to showcase the brand’s original creativity.
Industry
Knowledge
Artistic Direction
Creative Strategy
Production
Creative Strategy
Production
Collab'
Art Direction & Production: Halley&Co & Lucas Dubois
Direction: Maxime Azeggagh
Lighting: Enzo Bernaert
Copywriter: Aurel Giraudeau
Direction: Maxime Azeggagh
Lighting: Enzo Bernaert
Copywriter: Aurel Giraudeau