Château des Plantes
Packaging of the Pastel and Cynara ranges
Aromatherapy laboratory — Tarn
Unique feature: organic cosmetics made from ancient plants
Mission: visual identity + packaging
Challenge: promoting the centuries-old culture of Pastel and Cynara
Proposal: choose monochrome as the graphic language to express a simple formulation concept. Accompany it with a monogram that echoes the cultural heritage of these historic plants. A graphic blend combining minimalism and tradition
Industry
Knowledge
Packaging
Visual Identity
Visual Identity